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Doja Cat Announces New Album Due Out in September
Doja Cat’s highly anticipated album, ‘Scarlet,’ is set to captivate listeners with its eerie and unique style. Scheduled for release on September 22, this album promises to be a haunting musical journey that builds on her previous successes. Prepare for a thrilling musical experience from this Grammy-winning artist.
Doja Cat, the Grammy-winning rapper and singer, has sent shockwaves through the music industry with the announcement of her upcoming fourth album, ‘Scarlet.’ In a recent Instagram post on August 29, the artist unveiled the album’s title, mesmerizing cover art, and a highly-anticipated release date of September 22. Staying true to her distinctive style, which often delves into eerie and morbid imagery, the album’s cover features a vivid purple spider set against a stark white backdrop, with a haunting droplet of purple liquid, perhaps symbolizing blood or venom, near its fangs.
A Creepy Unveiling
In a cryptic caption accompanying the artwork, Doja Cat simply wrote, “SCARLET 9.22,” accompanied by a spider emoji, adding an aura of suspense to the album’s release.
To further tantalize her fans, Doja Cat released a spine-tingling trailer for her forthcoming single, “Demons,” on her official website. The trailer, heavily inspired by horror movies, stars Christina Ricci, best known for her iconic portrayal of Wednesday Addams in the 1991 film ‘The Addams Family.’ Ricci plays the role of a suburban homeowner who finds herself tormented by a malevolent demon, portrayed by Doja Cat herself. This eerie teaser builds anticipation for the single’s release, scheduled for Friday, September 1.
A Riotous Track Record
“Demons” is set to become the third preview from ‘Scarlet,’ following the success of “Attention” and “Paint the Town Red.” Both of these tracks made a significant impact on the Billboard Hot 100 chart. Particularly, “Paint the Town Red” not only secured a place in the Hot 100 but also soared to the top of Billboard’s Hot R&B/Hip-Hop Songs chart, firmly establishing Doja Cat’s position in the music industry with her third top-five placement.
Building on Success
‘Scarlet’ marks a pivotal moment in Doja Cat’s career, following her 2021 hit album ‘Planet Her,’ which debuted at an impressive No. 2 on the Billboard 200 chart. In its first week alone, ‘Planet Her’ moved 109,000 album-equivalent units, solidifying her status as a major force in contemporary music. The album subsequently achieved double-platinum certification from the Recording Industry Association of America (RIAA) and received nominations for Album of the Year and Best Pop Vocal Album at the 2022 Grammy Awards. Notably, her single “Kiss Me More,” featuring SZA, secured the award for Best Pop Duo/Group Performance.
Controversy and Redemption
While Doja Cat’s career has soared to great heights, it hasn’t been without its share of controversies. Recent headlines have surrounded her apparent flirtation with Satanism, rumored romance with controversial comedian J. Cyrus, and a contentious relationship with her fan base.
In a surprising turn of events in July, Doja Cat experienced a significant loss of over 250,000 followers on Instagram after a public dispute with her fans, who call themselves “Kittenz,” a nod to the dedicated followings of artists like Beyoncé’s Beyhive and Nicki Minaj‘s Barbz. However, as the number of unfollowers surpassed half a million later that month, Doja Cat embraced this mass exodus with open arms. In a candid statement on her Instagram Stories, she expressed a sense of liberation, declaring, “Seeing all these people unfollow me makes me feel like I’ve defeated a large beast that’s been holding me down for so long. It feels like I can reconnect with the people who really matter and love me for who I am and not for who I was. I feel free.”
Doja Cat’s ‘Scarlet’ is set to be a mesmerizing and haunting addition to her already impressive discography. With its eerie aesthetics and her knack for creating chart-topping hits, this album promises to be a thrilling and unforgettable musical experience. Stay tuned for ‘Scarlet’ on September 22, as Doja Cat continues to push the boundaries of creativity and artistry in the world of music.
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